ChatGPT is a great tool in a designer’s armoury, not only can it speed up your workflow and process, but it can also expand your skillset, and allow you to do more. This article is a more concise version (after some feedback) of this article, check it out if you’d…

ChatGPT is a great new tool in a designer's armoury, not only can it speed up your workflow and process, but it can also expand your skillset, and allow you to do more. “Machine intelligence is the last invention that humanity will ever need to make.” — Nick Bostrom, Swedish…

A collection of the best UX, UI and product design books. Updated for 2023. Like they say ‘knowledge is power, and although knowledge is becoming faster and easier to obtain online, there’s still something incredibly special, intimate and tactile about reading a book. There are no distractions, no notifications or…

A business (or product) website is usually the first place a customer will arrive, either to learn more about the business or product or to register and sign up (or download if it’s an app). A website not only has to function correctly and intuitively, have a purpose (conversion, lead…

“Games are nature’s most beautiful creation.” — Leonard Cohen Gamification empowers UX design by tapping into human behaviour and emotions, executed correctly it levels up user engagement and increases the chances of the product becoming a huge success. …

User Research (or UX Research) methods are integral to a successful outcome, both to the design of a product but also to the business as a whole. The reason for this is that products are made for people, and people are exactly what research focuses on. It digs into how…

One of the most interesting challenges we work on as a team is helping clients undertake a UX audit. If your product or app isn’t performing in the way you expected, a UX audit is a way to try and uncover where the potential issue may lie. …

To the latter part of 2021 we worked on building a robust recruitment platform for a big player in China. They already had a solid foundation with plenty of customers onboard, however, they wanted to take their platform to the next level. This is where we came in, although we…

We are often asked by start-ups and brands to help them develop a new brand identity. The first question we always ask is “do you have a brand strategy?”. For a new business, the temptation is to rush ahead and design your identity, build your product and start getting customers…